How I Improved My Domain Authority To 17 In A Month..

I want to start by saying that I am not, nor do I profess to be, a professional. Moz updated their ‘system’ on the 20th of November, and I was so surprised that I refreshed the page at least three times, checked it on two other websites before I finally accepted the truth, completely shocked! As a point of reference, my self-hosted blog had been live a month and a half before the update and a month prior, had unsurprisingly not moved at all – I had been working super hard to improve my domain authority, and I had hoped to see a small improvement, but I was speechless that it had shot up to 17..

As I said before, I was almost totally mystified by all that is SEO and DA when I first began, and I would only consider myself slightly ‘in the know’, just. Your domain authority is essentially how reliable and trustworthy your site is, and it’s seen as important because the more reliable your site is, the higher it will rank in search engines – Abbey explains, “A site with a DA of 50 might be one of the first results you see, but a site with a DA of 12 will feature much further down the list!” There are a few tools that I have been using in an attempt to improve my own, but I have definitely been winging it a little and hoping for the best, but it evidentially paid off..

Yoast SEO is absolutely incredible, and you should definitely seize it’s usefulness in steering you in the right direction, especially if you’re a complete novice like myself, towards improving your domain authority! I only use the free version of Yoast, but I have found that it is so easy to get along with, almost walking you through every element, and is therefore, super easy to understand. On WordPress, Yoast sits at the base while you create your content, and uses a traffic-light scheme to rank how your post is coming along, in regards to Search Engine Optimisation, including elements such as keyword density, length, and the number of links included, both internal and outbound. As I said, I was a complete novice when I began, but I have found this plugin incredibly useful and so easy to understand – I also love the fact it feels like it’s giving me a little ‘green light’ to go ahead and post after all elements are perfect!

Yoast assesses the SEO for a post, but SEO Site Report creates, as you may have guessed from the name, a report on your entire site and everything on it! The website ranks your site out of one hundred, and allows you to work through the different ‘warnings’ and ‘failed checks’, advising you how to improve or fix the issues mentioned – for my own site, there were a number of things that were wrong but confusing, and others that were easy to resolve, such as adding ‘alt-text’ to images or having Google Analytics installed. While the website and the issues it raises are a little more complicated, the site itself is still easy to use and the tips on how to improve are ‘relatively’ easy to follow, but may need a little more research than with Yoast..

As boring as it sounds, it’s super important to regularly check your site for broken links, whether they be your own or on a comment left – I used to use the site Broken Link Checker for this, but I recently installed the plugin called the exact same name, which is now accessible at the base of my WordPress Dashboard! I used to hate having to go through and check, but the plugin makes it a million times easier to redirect and fix the broken link, or delete the link, which you can do in bulk, if needed. After switching to self-hosted, there were a number of broken links in old posts than no longer existed, but these were super easy to rectify – I would also recommend working through old posts and improving their SEO, as they will still affect your DA..

 It’s also important to remember that one of the best ways to improve your domain authority is to comment on other people blogs, and to get your site ‘out there’, which is not only a great thing for the blogging community, but also improves your own domain authority as it allows you to provide a link back to your own blog. I always have and still try to comment as much as possible on other people’s blogs, and have found that comment pods are a great way to not only receive regular comments from, but to also have regular content to comment on, as well as being an opportunity to meet some absolutely lovely people! Apparently, commenting on sites that have a high DA reflects well on your own DA..

I’m still a little mystified, both by how it improved so quickly and how to continue improving it, but I haven’t done anything incredible, or ridiculously time consuming, or anything that you can’t! I hope that by continuing to do everything that I already do, it will continue to gradually improve..

Do you focus, or work on, improving your DA? What are your tips for increasing it?

  • This is great! congrats! such a great jump! our DA is good too. We could not believe it when we saw it ahah xx corinne

  • Gemma

    Yaay! That’s such great news lovely! I wish I could improve my DA score but I’m not self hosted so I can’t at the moment. These are definitely some great tips and I’ll keep them in mind when I do go self hosted. Onwards and upwards I say with your blog, you can do this!

    Gemma |

  • Sophie Wentworth

    This could not have come at a better time! I checked mine for the first time ever this week and I’ve set myself a little challenge to try and improve it by the end of the year. I love Yoast, it’s so useful x


  • Congratulations Andi, that’s fantastic news, well done! I use the Yoast SEO plugin and it is soooo helpful. But I didn’t know about the SEO Site Report, I’ll be doing that later this week, and you’ve reminded me to run the broken site link checker too … Completely agree with you about commenting on other bloggers’ posts, not just for our DA, but also to meet other bloggers and learn from their content. Lovely post! x

    Lisa |

  • Congrats!! You’ve worked really hard, you’ve included some great tips! xxx

  • Congratulations! I’ve been trying to figure out more behind the scenes of blogging. Great post!

    Jennifer | Mrs Q Beauty

  • Woo, congrats girl! Mine has also increased dramatically recently, and it’s all down to these things. Commenting on blogs is super helpful too, interaction is very key. Also obsessed with the Yoast plugin, and downloading the broken link one as I type seeing as I’ve just been using the website x

    Lily | Covet Luxe

  • Louise ⛄️

    Well done you!!! This is such a helpful post! I wanna go self hosted but no idea where to start!

  • emily isobelle jane

    Fab post lovely! Congratulations on your improvement im off to improve mine now! Thank you for so many great pieces of advice! <3 xx

  • Jude Rivers

    Well done on increasing your DA! Great tips, I am trying to work on mine. I am definately going to get the broken link plugin, I have never checked for broken links before! xx

  • Mine has been increasing lately too and I really think it’s down to me commenting on so many blogs, I just love reading, commenting and showing my support for people’s content. I need to get that plugin! Really useful post, thank you! x

  • Alice Swain

    I have the Yoast plugin but I still have no idea how to use it haha 🙁 I still have absolutely no idea what I’m doing in regards to SEO or whatever, my DA went from 1 to 13 in the first month and then up to 16 now and I have no idea how or why still, I feel like I’m never going to get the hang of this blogging malarkey haha I’m just trying to continue to work hard and hope it increases!
    Alice Xx

  • Such a well explained post, Andi! 👏🏼 Thank you for including my quote as well! I need to find out if there’s a similar tool like Yoast for Blogger because it sounds pretty ideal, anything to help optimise that SEO can only be a good thing! Well done you for that brilliant DA score in such a short space of time!

    Abbey 💖

  • Chessie ✨

    This is such a great post! I’ve literally gone through and done everything you suggested, I’m so happy as my score is now 16! 🙈Thank you for all the great tips!x

    Francesca |

  • Great post! When I was deciding on a blog template to buy, one of the core features I was looking for was a SEO friendly template. The one I chose have related posts sections and other ways to share the content. I also use Yoast to improve post SEO.

    Even though I’m actively trying to improve it, it is not on top of my list. I’ve decided to blog just for fun, but as I’m a digital marketer some SEO had to be done haha.

  • Ellie’s Bits of Beauty

    This is a great post! I really need to go through and sort out my broken links but I didn’t know there was an easier way to do it so I will have to check that out!

    Ellie x

  • Leslie

    I really need to go through and fix my links! Im definitely in a place where I should probably start looking more seriously at SEOs. Congrats on the raise in DA!

  • Chloe

    Hi, thanks for sharing these helpful tips and well done in increasing your DA 😊.

  • Missangel

    My goal for 2018 is to go self hosted I love all these tips so will be making a note for when I do!

  • Hannah Kaye Tindale

    SEOs and DA’s completely confuse me but I think I am starting to understand but will be making 2018 a year to learn more and more! Congratulations on the rise in your DA!

  • Glass of Class

    I used to be so confused with what DA is at the beginning. Now my DA score is 18 and it’s going up each month which makes me so happy! It gives me so much satisfaction to know that my blog is becoming more and more trustworthy in the search engines.

    Julia xx

  • Thank you so much for this post! This side of blogging can be so confusing and posts like this are so helpful. I ran the SEO Site Checkup test and fortunately I got a good score but there’s still many things that I need to go through and improve :)x

    Anu | Based On blog | Bloglovin

  • Great advice! I’ve never heard of yoast SEO but I will definitely need to check this out! Xx